Authors: Bilbao, Russell Edrian, Mangulabnan, Justine Anne C., Mentino, Winnie Mae G., Pagunsan, Lea Mae E., Tappa, Darlene Joe D. and Mr. Rosan Olalia Issue: 2022-2023 Abstract: The present study investigates the potential of augmented reality (AR) technology to augment the visitor experience at the National Museum of Natural History.
ASSESSMENT OF SELF-SERVICE KIOSK AS FOOD SERVICE TOOL AMONG CUSTOMERS IN TOP FAST-FOOD CHAINS IN MANILA
Authors: Dann Russel A. Tamondong, Erica Ann S. Cabus, Arl Rafhael B. Echalar and John Jupiter A. Santos and Racidon Bernarte Issue: 2022-2023 Abstract: Self-service kiosks, or SSKs, are being welcomed by fast-food restaurants in Manila as a way to improve consumer satisfaction and operational efficiency. SSK adoption is not…
AN ANALYSIS ON THE POTENTIAL OF MAKATI CITY AS A SMART TOURISM CITY
Authors: BERGADO, Aubrie Genesis B., IBARDALOZA, Charm Jill P., SALAMAT, Mary Jane, VILLAFUERTE, Charmie Ann P., and CRUZADA, Enrico Issue: 2022-2023 Abstract: The concept of “smart tourism” emerged from the integration of cutting-edge technologies into existing travel contexts, most frequently urban areas. Although it draws heavily on the concepts behind…
System Quality of Digitalized Bookings of Selected 4-Star Hotels in Pasig City and Its Impact Towards Guests’ Acceptance on Digitalized Booking
Authors: Rowena Lunar, Dominguez, Jairah Marie G. Manalon, Beatriz Loraine A. Martinez, Theresa Josefina D. Pablo, Shaina Casey D., and Viray, Alexis D. Issue: 2022-2023 Abstract: In Philippine context, the digitalization of the processes in the tourism industry includes the usage of online platforms, shifting the hotels towards the…
Assessment on Corporate Social Responsibilities on Selected Casual Dining Restaurants in Parañaque City for A Proposed Improved CSR Projects
Authors: Danilo BALAYSOCHE, Mark Emanuel N. AGUILAR, Ramces Lance CAAGUSAN, Nicole Anne PAGGAO, and Jann Karlo REYES Issue: 2022-2023 Abstract: This study tackles the implementation of Corporate Social Responsibility of restaurants in Parañaque City and how they are aware of it. Corporate Social Responsibility or CSR is a system of…