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CBA Dean Participates in International Faculty Exchange Program

As part of the college’s International Networking and Linkages Program , Lyceum of the Philippines University (LPU) College of Business Administration (CBA) Dean Dr. Ma. Victoria Ac-ac was invited as Guest Faculty to the University of Applied Sciences, Wursburg-Schweinfurt (FHWS) in Germany. She handled international students from South Korea, China, Russia, Spain, and Taiwan who took part in the modular course in Brand Management from November 2 to 8, 2016.


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During the program, Dean Ac-ac and FHWS International English Program Head Dr. Manfred Kiesel arranged for interested FHWS students to enroll in Business Management at LPU in the 1st Semester of the Academic year 2017-2018.


The CBA developed a network of relationships with international partner institutions initiated by its Department of Customs Administration and the College of International Tourism and Hospitality Management (CITHM). Currently, the CBA educational institutional partners are South Korea’s Gyeongju University, Indonesia’s Mercu Buana Yogyakarta University, and the International Network of Customs Universities. The faculty exchange program enables CBA faculty to teach and conduct collaborative curriculum and instruction with these educational institutions.


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Exchange relationships encourage both the faculty and the students to study abroad, attract international students and faculty to enroll in LPU, and enable the CBA faculty to conduct collaborative instruction in institutions abroad. These exercises develop and cultivate relationships that support LPU’s international mission by creating a worldwide set of partners that will be utilized by the CBA.